Brand Manager

QUALIFICATIONS:

• At least 3 years of related experience.

RESPONSIBILITIES:

• Formulate and implement a comprehensive brand strategy aligned with organizational objectives.
• Drive initiatives to enhance brand equity, awareness, and relevance.
• Ensure that consistent messaging and visual identity are maintained across all brand touchpoints, both online and offline.
• Collaborate seamlessly with cross-functional teams to integrate the brand strategy into marketing, communications, and product development initiatives.
• Conduct thorough market research to stay abreast of industry trends, competitor activities, and evolving consumer preferences.
• Manage budgets effectively, optimizing spending to achieve maximum return on investment for brand initiatives.
• Act as the spokesperson for the brand, representing it in media interactions and building relationships with key industry influencers.